Speaker Profile

Sara Binladen

CTO, Quantum Arabia for Marketing

Sara Binladen is a tech enthusiast, data analyst, and business leader who is passionate about startups, entrepreneurship, and having a lasting impact on the community. Driven by her love for business and technology, she takes pride in providing the best technology solutions possible. She started a web development company in 2012 and then co-founded an e-commerce business in 2016 called Azha Workshop to create Arabic jewelry. She then joined Quantum Platform as Chief Technology Officer to change the face of e-commerce media and marketing. Quantum is a technology company that helps e-commerce companies unlock their media potential by providing them with products and solutions to increase their marketing revenue. The company was founded in 2018 with the goal of disrupting traditional methods of sampling by utilizing existing ecommerce infrastructure. Quantum’s over three thousand clients include P&G, Unilever, Goody, PepsiCo, Nadec, and the Saudi Ministry of Health. Based in Jeddah with offices in Riyadh and Dubai, Quantum is a growing startup with over thirty employees. As CTO, Sara’s goals include building innovative products and leading a global tech team, and she has been recognized by Quantum for her extraordinary commitment to automation and getting things done. Sara holds a bachelor's degree in information systems from King Abdulaziz University and an MBA from Ryerson University.

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